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Sensorium Takes Part In World’s Leading Web3 Gathering at DCENTRAL Miami
Sensorium is taking part in one of the world’s foremost Web3 conferences, DCENTRAL Miami, set to take place November 28-29th at the James L. Knight Center in the heart of downtown Miami. The event precedes the biggest art week in the United States, Art Basel Miami, where emerging technology will also be in focus. As part of DECENTRAL Sensorium’s Chief Web3 Officer, Alexander Firsov is joining a panel dedicated to exploring industry’s landscape and future opportunities under the topic ’Unlocking the true potential of metaverses’. “It’s hard to imagine another year when the conversation surrounding Web3 technology has been more front and center than in 2022. I believe that this is a recognition of the transformative potential harbored by Web3 and a confirmation that the industry is making strides as we press ahead with next-gen innovation and this generational tech shift. We might be just at the nascent stage, but the advancements seen across blockchain, tokenization, machine learning and the metaverse are deeply promising. As a leader in emerging technology, I look forward to showcasing Sensorium’s Web3 projects to my peers at DECENTRAL,” says Alex Firsov. Key conference themes across this year’s edition of DECENTRAL stages include DeCloud, NFT architecture, Tokenomics, DAO opportunities and crypto regulation, with the programming focusing specifically on conditions to create a multi-chain, cross-chain future, and an inclusive space for the entire Web3 and NFT community to foster a shared learning environment. Over 5,000+ attendees and exhibitors are expected to attend the event, with extensive media coverage from outlets such as Bloomberg, NBC and Vice News. Some of the speakers in attendance include Polygon’s Michael Blank, Lightspeed Venture Partners’ Mark Xu and Mark Yusko of Morgan Creek Digital.
Sensorium’s Deputy CEO Is Elected as Executive Board Member of AFEM
Sensorium is proud to announce that its Deputy CEO and Art Director, Sasha Tityanko, has been elected as member of the Executive Board of the Association For Electronic Music (AFEM). In her new role, Sasha will be working together with other board members on matters related to operational decisions and strategic direction, as well as contributing towards efforts undertaken by AFEM to promote and preserve the best of electronic music culture together with a community dedicated to solving issues and developing commercial opportunities. In August of this year, Sensorium was accepted as an official AFEM member, thus joining 220 other leading enterprise members across 25 countries that are currently part of the association. “I feel very privileged to take on this role as AFEM’s executive board member at such an exciting time for our industry. I look forward to being an active party in bringing the conversation about emerging technology in AR, VR and AI to the forefront and exploring the capabilities now being unleashed by technological advancements within the electronic music industry. At Sensorium, we’re leading extensive efforts in expanding the applications of AI-generated music in the metaverse and digital-first environments. And as our AI avatars and their uniquely crafted music continue bringing a breath of fresh air to the electronic music scene, my role with AFEM will help highlight the enormous changes we’re currently seeing and why we need to continue pushing the boundaries of what can be achieved”, explains Sasha Tityanko. The Association For Electronic Music’s Executive Board is scheduled to meet on the sidelines of the Amsterdam Dance Event (ADE), one of the world’s most influential gatherings for global electronic music and its industry. Sensorium is gearing up for the public launch of Sensorium Galaxy’s PRISM world, a metaverse dedicated to celebrating the passion for electronic music. Developed hand-in-hand with Yann Pissenem's The Night League, PRISM will be home to out-of-this-world performances delivered by the The Chosen Ones, a select group of chart-topping artists including David Guetta, Carl Cox, Steve Aoki, and others.
Sensorium Registers UAE Branch as Dubai Becomes a Hub for Metaverse Companies
Sensorium, the company behind the industry-leading Sensorium Galaxy metaverse, confirmed its expansion into the United Arab Emirates. The company has registered a new entity and plans to open a new office to expand its global presence further and accelerate the development of metaverse initiatives in the MENA region. The new office, expected to be formally inaugurated in the coming weeks, will be located at Opus tower in the Business Bay district. The iconic building complex was designed by Zaha Hadid Architects. This office will operate under the entity "Sensorium Global Solutions LLC". The branch will undertake a key role in the operational and strategic development of the Sensorium Galaxy brand and other company verticals. With this initiative, Sensorium capitalizes on the ramping metaverse opportunities being offered by the Government of Dubai. Back in July, Sheik Hamdan bin Mohammed bin Rashid al-Maktoum, crown prince of Dubai, introduced the Dubai Metaverse Strategy, which aims to add $4 billion to the UAE economy in the next 5 years. This strategy will support 40,000 new jobs and provide vast funding to foster business competitiveness. This framework promises to strengthen Sensorium's position as a leader and speed up the accomplishment of its goals. "Dubai is quickly becoming a global hub for companies in the Metaverse and Web3 space. By establishing a local presence in Dubai, we will be able to collaborate more closely with key players in the space, and establish long-lasting relations in the MENA region. We fully support the initiative of the Government of Dubai, which once again proves to be at the forefront of technological changes and innovation," said Sensorium CEO Vladimir Kedrinsky. Aside from becoming an exciting new destination for employees in the product and business development, marketing, communications and IT areas, the Sensorium office will also include a demo studio where government officials, investors, and strategic partners can experience the full range of our Sensorium Galaxy products with maximum immersiveness. This announcement arrives on the heels of Sensorium's unparalleled success at GITEX GLOBAL 2022, one of the world's biggest and most reputed technology exhibitions. Sensorium was recognized as a Top Disruptor in 2022 following its participation at X-VERSE, a metaverse-dedicated pavilion. A series of interactive activities were organized for attendees to experience the Sensorium Galaxy metaverse in various ways, including one-on-one talks with AI-driven avatars, a metaverse runway show, and in-engine Empyreal Parties. Sensorium Deputy CEO & Art Director Sasha Tityanko has participated in multiple panels at the Future Blockchain Summit, also part of GITEX, and hosted her own keynote presentation titled "The Future of Web3: Virtual Artists and Beings Take Over The AI-driven Metaverse" on October 13 at the X-VERSE Talks stage.
Sensorium To Showcase Latest Innovations Of Its AI-driven Metaverse At GITEX 2022
Sensorium, a leading developer in the metaverse space, is joining GITEX GLOBAL for the second year in a row. The company has prepared a range of thrilling activities for all visitors to discover and experience the Sensorium Galaxy metaverse ahead of its public launch. As a key participant of X-VERSE, a new GITEX event dedicated to immersive technologies and the Web 3.0 industry, Sensorium will showcase some of its latest innovations in the field of extended reality and artificial intelligence with an interactive multi-day program. Sasha Tityanko, Deputy CEO & Art Director at Sensorium: “GITEX GLOBAL is one of the most influential events for the tech sector, and we are delighted to once again contribute to its outstanding agenda. This year, we wanted to take the metaverse one step closer to everyone, ensuring all visitors can experience the different technological advancements that come together at Sensorium Galaxy. From remarkably natural conversations with AI beings to the high-quality generative music created by our virtual artists and the striking visuals available all around the metaverse. With our program this year, we intend to reshape people’s vision of the metaverse and set new standards for the creation of future virtual environments.” Program details: ## Face The AI: Join A One-On-One Talk With Sensorium Galaxy Virtual Being October 10-13 | 11:00 - 17:00 | Location: Sensorium Galaxy Demo Station Attendees can jump on stage and test the advanced conversational AI powering Sensorium Galaxy virtual beings. A sophisticated architecture based on genetic algorithms and reinforcement learning enables the company’s proprietary virtual beings to chat naturally on any given topic for extended periods of time without losing context. ## The Metaverse Runway Show by Sensorium Galaxy October 10-13 | 17:00 - 18:00 | Location: Main screen The future of immersive experiences is defined by AAA graphics. And this show is a statement of our commitment to a much-needed superior visual quality in the metaverse. Our 15-minute show exposes the power of graphic details through an exclusive selection of Sensorium Galaxy virtual beings and progressive outfits designed by award-winning artist Jason Ebeyer. ## Empyreal Parties by Sensorium Galaxy: Raving our way to the metaverse October 10-13 | 17:00 - 18:00 | Full show on October 13 at 16:00 and 10min previews regularly | Location: Main screen GITEX visitors can further explore the depths of Sensorium Galaxy by joining Empyreal Parties — a series of exclusive performances taking place in the metaverse and available through the world’s first 24/7 in-engine metaverse streaming channel.
Sensorium Announces the Development of UNDER - A Pioneering P2E Metaland Platform
Sensorium, the leading tech company behind the Sensorium Galaxy metaverse, is unveiling its latest groundbreaking project dedicated to exploring the wide potentialities of metaverse real estate as an emerging asset class - UNDER. The upcoming UNDER virtual land platform features NFT parcels with built-in game mechanics and an extensive upgrade system tied to original play-to-earn games. UNDER PLAY, the project’s gaming library, is set to include a vast range of casual P2E titles, which will be regularly updated to include latest releases. The Web3 initiative is centered around the virtual land of UNDER – a mystic world in the Sensorium Galaxy metaverse along with the PRISM world, where the world-renowned stars, from David Guetta to Steve Aoki will perform exclusive shows. UNDER is an attraction to metaverse miners given the unique presence of SENSO Aura (SAr), a valuable resource that can be used across the Sensorium Galaxy metaverse or exchanged for fiat money. Sensorium plans to release a total of 100,000 parcels for players. Each plot will feature in-built games enabling the mining of valuable resources. The UNDER experience offers three pathways for users to obtain these resources and get revenue: landless players can rent parcels from Sensorium or other players, while land owners can play themselves or stake / lend their parcels to other users for the revenue share. The more parcels owners stake, the more likely they are to obtain profit through other players’ winnings. The land owners can also upgrade their parcels with new games from UNDER PLAY gaming catalog, thereby making their parcels significantly more attractive to other users. “We recognized a market niche and identified consumer demand for virtual land projects that aim higher than simply offering static land parcels for collecting or re-selling purposes. The fact is that metaverse users are fast becoming savvy and demanding customers. And as we step into the next generation of digital experiences in a Web3 world, we understand that virtual land parcels must have compelling utility, including incredible game mechanics and a sustainable play-to-earn model to support the overall ecosystem. UNDER is Sensorium’s high-up Web3. We are very excited about the project coming to life in the coming months”, explains Alex Kim, Sensorium’s Chief Monetization Officer. UNDER will be leveraging Sensorium’s ecosystem currency SENSO, simplifying the management of land sales, fueling P2E mechanics, and adding further utility to Sensorium’s metaverse currency. With the goal of making UNDER an experience for everyone, Sensorium will be focussing on a roll-out that has an equal appeal to the crypto community and beyond, as the company continues its efforts in helping internet users transition from traditional Web2 gaming platforms into Web3 experiences. Furthermore, UNDER will allow Sensorium’s vast community and fans to contribute and actively interact with the metaverse following its public release. For more information regarding UNDER land and pre-sale opportunities, please contact alexander.kim@sensoriumxr.com
Sensorium Releases World’s First Metaverse Streaming Channel In Run-Up To Global VR Launch
Today, Sensorium is premiering the world's first in-engine metaverse streaming channel. Designed to introduce people to the vastness of the Sensorium Galaxy metaverse, now only accessible in Beta mode, this 24/7 livestream experience showcases a series of exclusive Empyreal Parties featuring the company's original AI artists. Accessible from any web browser, the first Empyreal Parties take viewers on tour to the Meteor Vortex, a far-off location in the metaverse where AI-driven DJs Natisa Sitar, Kàra Màr, and Ninalis host original performances. Last year, Sensorium pioneered the development of virtual artists powered by artificial intelligence with the debut of Kàra Màr's "Anthropic principle" music album — the first-ever created entirely by an AI-driven character and made available on Apple Music, Spotify, and SoundCloud. The generative music engine behind Sensorium Galaxy virtual artists allows them to create distinctive tracks combining 60+ genres. Aside from their ability to generate high-quality music, all virtual performers combine genetic algorithms and reinforcement learning, enabling them to interact with the audience by establishing surprisingly natural, fully unscripted conversations through the Sensorium Galaxy Mobile App. The company's virtual beings are already regularly featured at some of the world's most influential conferences and festivals — from WebSummit to SXSW and Sonar — and were tested with intricate dialogs by journalists from VentureBeat and PC Gamer. Following the Meteor Vortex event, two other Empyreal Parties will be released, displaying the volcanic surface of PRISM world and the visually appealing interiors of Sensorium Starship. Every new party is an opportunity for people to preview a full-fledged version of the metaverse without needing a VR headset. In addition to the browser version, the audience will soon be able to tune in to Empyreal Parties via Sensorium mobile app. With the global launch of Sensorium Galaxy's VR mode, metaverse users will gain access to the shows of chart-topping artists like David Guetta, Black Coffee, Steve Aoki, and Armin van Buuren among others.
Sensorium Is Developing An Immersive Art Gallery To Elevate Digital Exhibitions In The Metaverse
Art should be accessible to everyone. Art can awaken in people the desire to discover hidden talents and become creators themselves. And the metaverse has the power to make it all possible, finally. As a company that specializes in operating virtual environments, we are excited to confirm the ongoing development of a digital art gallery. The goal of this project is to offer authors — both professionals and amateurs – new tools that endow their creations with immersive properties. Unlike other digital galleries available on the market today, mostly limited to the transfer of physical objects into virtual environments, Sensorium's gallery moves towards understanding the nature of a person's creativity. Sensorium Galaxy aims to contribute to the evolution of the entertainment industry. For example, our first virtual world PRISM, expected for release after the completion of the closed beta, is dedicated to electronic music. This digital space is constantly mutating based on the nature of music tracks. The Sensorium Digital Art Gallery is integrated into our second virtual world — Motion, dedicated to the practices of self-development and self-discovery. The concept of our gallery is not built around the development of digital copies of existing artworks. As of today, there are world leaders in that specific field, and, if necessary, we could collaborate with one of them. Our area of professional interest is englobed by the answers to the following questions: What new opportunities for Humanity could new technologies that allow us to integrate physical values into digital environments bring to the world? What is the meaning of this? What is fundamentally new and valuable that can be achieved by such integrations? Can the ideas of authors from different eras, with the help of digital technologies, become the catalyst for the development of new artistic processes? Our main task is to promote the integration of physical and digital art into the virtual environments of the Sensorium Galaxy metaverse, turning existing art pieces into building materials for the creation of new art or unleashing the creative potential of all users. Our concept for Sensorium's gallery relies on synthesizing several types of art. Visitors of the gallery not only dive deep into artworks but can also run independent experiments with them to create objects of their own, involving fragments of the creative heritage of famous authors. As with every experiential project, we are currently going through a path of reflection and approaching the generation of new value. The first exhibition will feature two internationally acclaimed contemporary artists. Art gallery technologies will complement the exhibitions with immersiveness, bringing users closer to the discovery of the authors' intentions. We will gradually reveal the details of our collaborations as we approach the expected opening date of the art gallery, scheduled for Q4 2022. During the development of this project, we plan to involve our partners in a diverse range of initiatives related to the virtual environments of Sensorium Galaxy. While our first exhibition will first focus on modern art, Sensorium's gallery is being designed for ultimate flexibility. The space will adapt to host any art and create compelling experiences around it.
Sensorium Signs Strategic Partnership with the Humanity 2.0 Foundation for Metaverse and Tech Initiatives
- The public-private partnership aims to extend the availability of the Vatican’s heritage – manuscripts, masterpieces, and academic initiatives – to people, who otherwise won’t be able to experience it. - Sensorium will also become the first metaverse developer to participate in NGO’s NFT and Digital Assets sub-committees to support the creation of best practices for both Humanity 2.0 initiatives and industry ethical leadership. Sensorium, a leading metaverse developer, leveraging the latest AI, VR, and NFT solutions, has announced a strategic partnership with the Humanity 2.0 Foundation. The parties will work on the development of the first-ever VR and NFT gallery hosting Vatican’s art, content, and academic initiatives.  Humanity 2.0 is a non-profit organization tackling obstacles to humanity's socio-economic and cultural development through leadership, media, and technology. This global project is chaired by Father Philip Larrey, Dean of Philosophy at the Pope’s University (Pontifical Lateran University) in Vatican City. Sensorium is a global technology company, developing metaverse with the focus on high-quality immersive experiences ranging from ultra-realistic virtual shows performed by chart-topping artists, including David Guetta, Armin van Buuren, Steve Aoki, to interactive games and meditation practices. This vast digital environment is built by veterans of the gaming and VR industries in collaboration with entertainment powerhouses such as Jay-Z’s Roc Nation and Yann Pissenem’s The Night League.  The hope for the public-private partnership is to allow the development of NFT-gallery accessible in VR and desktop and featuring renowned masterpieces from the Vatican's collection.   > Father Philip Larrey, Chairman of Humanity 2.0: “We look forward to working with Sensorium to explore ways to democratize art, making it more widely available to people around the world regardless of their socio-economic and geographical limitations. The partnership with Sensorium brings this goal a step further and equips us with the latest tech solutions. The Vatican is among the most visited art museums in the world, attracting over 6 million attendees a year. Its collection consists of nearly 800 artworks by 250 international artists, including Michelangelo, Raphael, Marc Chagall, Salvador Dalí, Paul Gauguin, Wassily Kandinsky, Vincent van Gogh, and Pablo Picasso. Founded in the 16th century, the museum hosts invaluable pieces of art history, ranging from renaissance and classicism to post-impressionism and surrealism. Sensorium Galaxy is now in beta and is set to launch later this year. To ensure that it is a truly open experience, the platform will be accessible through the most widely available interfaces. Users can tune in using VR headsets to get a sense of true immersion, use a PC to access an augmented reality experience, or download the mobile application to watch streams, build unique NPCs and communicate with them.  About Humanity 2.0 Humanity 2.0 is a Non-Profit, NGO (Non-Government Organization) focused on identifying and removing impediments to human flourishing through the use of technology and human ingenuity. A vehicle for facilitating collaborative ventures between the traditionally siloed public, private and faith-based sectors. Its mission is to identify impediments to human flourishing and then work collaboratively across sectors to remove them by sourcing and scaling bold and innovative solutions. Developed in collaboration with the Dicastery of Promoting Integral Human Development at the Holy See and a consortium of leaders and luminaries, Humanity 2.0 seeks to unite humanity in the common cause of realizing a better world for our children.
Sensorium Launches Global 3D Art Contest
Sensorium is joining forces with Roborace, the company behind the first electric autonomous-car racing series and .ART, the world’s top-level domain created for the international art and culture community, to launch a global art competition dedicated to promoting the transition of the art world into the metaverse. Inspired by the 24 Hours of Le Mans, The 24 Days Of L’.Art presents an opportunity for 3D artists worldwide to exhibit their talents at Roborace — a racing metaverse that combines the excitement of physical racing with artificial intelligence and augmented reality to take motorsports to the next level. The 10 most voted artworks will be added to the AR-enhanced racing tracks of Roborace as both collectibles or obstacles used to increase the difficulty and entertainment of each race. “This event is a one-of-a-kind opportunity for creators to embrace the metaverse, push the boundaries of their imagination and start leveraging the artistic tools that will define the future of art, like virtual and augmented reality. As the metaverse becomes an increasingly structured platform, more creators will want to become a part of it - and The 24 Days Of L’.ART is the perfect starting point for those ready to dive right in,” says Sensorium Deputy CEO, Alex Blagirev. The 24 Days of L’.Art is also being promoted in partnership with Wakatta, an NFT-focused blockchain for the entertainment industry, developed by Sensorium DLT. As explained by Wakatta’s Chief Marketing Officer, Alexander Firsov, the contest is a valuable platform for artists to gain exposure in all-digital environments, anchored by metaverse expertise and experience provided by Roborace and Sensorium. In addition, the event is also aimed at helping dispel reservations surrounding blockchain technology. “Blockchain is having a profound impact on the way artistic pursuits are now unfolding. However, many still seem to think that the technology is hard to use or that it’s beyond access. We don’t believe that to be the case as Wakatta aims to be a fair, transparent, and intuitive blockchain that our partners can always count on. And 24 Days Of L’.ART is the right project to stand behind as we further our goal of delivering access to blockchain technology across the art world,” adds Firsov. Interest artists can submit their works until May 31st, 2022. All details can be found here.
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