Redpill VR And Sensorium Corporation Partner to Lead Premium Social Music Experiences Across XR, Games, and 2D Interactive Platforms
Today we announced a major strategic partnership with Red Pill VR in launching a platform that unifies the worlds of live music experiences in extended reality, cinema and gaming within the framework of Social Virtual Reality (SVR). The technical prototype of the SVR experience will debut at the Electronics Entertainment Expo (E3) June 11-13 at the Los Angeles Convention Center, South Hall Booth 523, including live soundscape sessions and a giant holographic LED screen from 3DLive.
Founded by Laurent Scallie, a 25-year leader in VR and interactive entertainment, Redpill VR harnesses the power of the Unreal Engine 4 to deliver ultra-premium live virtual concert experiences. Leveraging its proprietary social music platform built on top of Unreal, Redpill VR delivers live interactive broadcast capabilities, real-time music source separation technology, and a modular, cross platform approach enabling unique integration and content opportunities with other platforms and digital communities.
We bring to the collaboration our own technologies, live-music partnerships and digital entertainment expertise. Combined, this new SVR technology is poised to provide unprecedented ways for artists, performance venues, game publishers, and virtual influencers to entertain and engage fans globally across interactive environments.
“SVR overcomes hurdles of modern virtual reality, specifically the emotional isolation of the user,” said Ingvar Goldman, CVO, Sensorium Corporation. “We’ve completely removed this obstacle by creating compelling shared virtual worlds centered around music, gaming events, and shows. Fans will experience new visual and sound effects, create their own content and can explore SVR with friends through real-time communication and self-expression, as seamlessly as they would in person.”
“The dream of delivering SVR experiences without compromise will soon become possible with the release of future standalone consumer hardware combined with new rendering technologies leveraging 5G networks and Edge Computing.” said Laurent Scallie, CEO, Redpill VR. “Fans will soon see a revolution in entertainment possibilities with the nearly limitless potential that SVR worlds offer. Our partnership with Sensorium will offer AAA experiences that will be sought out by fans, creators and entertainment franchises. We invite the brightest minds to join us in building this future."
The official launch of the SVR platform is expected in 2020.
Joint investment in the project to date is approximately $70 million and it has come from a group of EU companies in both the gaming and entertainment industries.